QR Codes, or Quick Response Codes are a type of 2D bar code symbologythat is designed to be scanned by the camera on a mobile phone. You may have seen these popping up in advertisements or even during shopping trips. QR codes are gaining popularity because they provide consumers with the ability to instantly access information about products, visit websites and learn more about sales/promotions.
According to a recent InsightExpress study, 82% of consumers already use their mobile phones during shopping trips. This offers retailers a new way to enhance the shopping experience and interact with their customers. DecisionPoint Systems has the experience and proven strategies to help you take advantage of this emerging trend.