In past posts we’ve provided information about Near Field Communication (NFC) and Chip and PIN Payments, today I’d like to provide information about another payment option entering the retail market ̶ MEEPASS. French company MTag created MEEPASS, a service that uses 2D bar codes to identify a mobile device user at the Point of Sale (POS). The service creates a unique and secure 2D bar code known as a MEEPASS and can be used for payments, loyalty programs, coupons and ticketing anywhere that has a bar code scanner connected to MTag.
MEEPASS offers an alternative to chip-enabled payments and doesn’t require an active Internet connection for the service. Once the bar code generating software is downloaded to a smartphone it’s ready to go. MEEPASS also requires users to create a security code that they present with their mobile phone to reduce the risk of abuse if their mobile phone is stolen.
The retail industry is changing, if you’re ready to take advantage of new customer-facing applications that utilize mobile phones to increase loyalty and improve the shopping experience turn to DecisionPoint Systems.