In our April 30th post I provided information about the bar code symbology GS1 Databar (Formerly Reduced Space Symbology). Today I’d like to take a look at some of the retail applications that can benefit from the use of this symbol. Because GS1 Databar has the ability to supply identification data such as manufacturer, expiration date and can encode more data in a smaller area, this symbol provides increased visibility into products and promotes traceability. This new symbology will impact retail applications for:
- Loose produce-small GS1 stickers will include the full Global Trade Identification Number (GTIN) to identify the item as well as the supplier.
- Small items-items that are too small for the larger UPC/EAN bar code require truncated or limited-information UPC and EAN symbols , with GS1 Databar the full GTIN number can be encoded in less space.
- Variable measure items-GS1 Databar Expanded codes can provide information about price, as well as manufacturer, weight and sell-by date for variable measure items such as meat and bakery goods.
- Coupons-GS1 Databar increases the amount of information a coupon can hold, including the coupon issuer as well as detailed offer information.